SPOKESPERSON
BMR - Renovation Center, Hardware and Materials
Since 2010, Hugo has been an ambassador for renovation centers and hardware stores BMR. The union was a natural one between the strong man and BMR, which is, after all, the strength of renovation! Hugo has also discovered a passion for hosting TV programs on renovation. He has helmed Deck possible and Les Rénos d’Hugo on the CASA channel, BBQ non-stop on Zeste and À vos risques et périls on the Évasion channel.
CORDERO - Carpentry work
For over 15 years, Cordero has specialized in all sorts of carpentry work. Whatever the scope of your needs, Cordero’s carpentry services will be able to realize your projects. Their professionalism and detail oriented approach sets them apart and makes Cordero the name general contractors rely on.
Alimentation Première - Food products supplier
Hugo Girard has been proud to serve as spokesperson for Alimentation Première since 2025. Passionate about healthy eating, he believes it is essential to eat well every day with fresh, varied, and exceptional-quality products. With their diverse range of foods and outstanding customer service, Alimentation Première perfectly meets his needs. Always busy, Hugo values their turnkey approach, which saves him precious time… while helping him eat better!
Prestige Bois Rond
« It is with immense pride that we announce our partnership with Hugo Girard as the official ambassador of Prestige Bois Rond! Hugo perfectly embodies our values: strength, authenticity, and pushing one’s limits. Just like our log homes, he is a symbol of power and durability, and we are honored to have him by our side to represent our vision. A huge thank you to him for his trust! We have many exciting ideas in the works and can’t wait to share more with you in the coming weeks. Stay tuned… The adventure is just beginning! »
PRESTIGE BOIS ROND
BelleFlamme
Hugo Girard has been the spokesperson for Groupe BelleFlamme since 2025. BelleFlamme specializes in fireplaces, heating, air conditioning, and BBQs. Hugo first began collaborating with them during a weightlifting challenge at the National Home Show, as well as through the installation of fireplaces in his personal residence and his podcast studio.
Quebec North Shore Distillery
“You know that the Côte-Nord holds a special place in my heart. It’s not only where I grew up and learned to push my limits, but also where I forged my character and strength, making me the strongest man in the world. When you come from a small village, you can sometimes feel like your destiny is already set, but with goals and a purpose bigger than yourself, you can carve out a completely different path that adds value to your life and those around you. That’s exactly the spirit I found when I met the team at Distillerie Québec North Shore. They have this drive to create a new path for their small North Shore village by bottling the hidden flavors of this land and sharing the stories of the people who shaped it. That’s why today I’m excited to announce that not only am I becoming the official spokesperson for the Distillery, but also a full-fledged member of the team. I’ll be rolling up my sleeves with the guys to help bring our Côte-Nord beyond borders once again.”
HUGO GIRARD
